FROM LOW VISIBILITY TO +659% GROWTH

The Challenge

Before partnering with Social Luxe Media, the client faced several obstacles limiting their digital visibility and credibility:

• Inconsistent messaging and no unified brand voice

• Low visibility among high value decision-makers

• Limited articulation of product value and real-world outcomes

• Under-developed use of LinkedIn and Instagram for authority building

• No content system to clearly communicate their full product suite

• Need for compliance-aligned, accurate and accessible messaging

• Their online presence did not match the sophistication of their technology or solutions.

​

Our Approach
1. Strategic Content Framework

• We built end-to-end content pillars focused on education, product clarity, scenarios, compliance, insights and brand storytelling.

2. Brand Voice Refinement

• We developed a confident and modern voice designed to communicate complex products simply and effectively.

3. High-Performance Creative Execution

• We produced premium reels, carousels, narrative stories, platform walkthroughs and visual explainers, supported by reusable templates for internal teams.

4. Authority Building on LinkedIn

• We developed thought-leadership content for key team members, positioning them as credible, trusted experts in their sector.

5. Email Marketing and Communication Support

• We provided event communications, product messaging and value-driven updates for stakeholders.

6. Compliance-Aligned Messaging

• All content was crafted to reflect security, quality control and compliance-focused workflows.

7. Reporting and Optimisation

• Content decisions were guided by performance analytics, identifying the strongest formats and messages.

8. Community and Engagement Development

• We built consistent engagement rhythms across LinkedIn and Instagram to increase visibility among relevant decision-makers.

​

Quantified Results

• 659% increase in LinkedIn impressions

• Increased reach within high value decision-makers

• Strong uplift in engagement across educational, compliance and product-focused content

• Noticeable rise in inbound interest driven by refined storytelling and improved clarity

• Consistent posting rhythm established across all channels

• Improved internal team participation and brand alignment

Before & After Snapshot

Before Social Luxe Media

• Inconsistent messaging

• Low visibility and weak positioning

• Minimal content variety or narrative

• No unified communication across product ecosystem

• Lack of clear authority online

After Social Luxe Media

• A unified, high authority brand voice

• Clear communication of complex products and solutions

• Strong uplift in LinkedIn impressions and overall visibility

• High-performing reels, carousels and narrative content

• A structured posting rhythm with continual optimisation

• A scalable content engine that reinforces long term growth